Advertisments & Arts AhBoon | 04 May 2008 09:16 am
IKEA KNT-Liner Mobile Showroom in Kobe Japan
The Kobe Portliner Monorail in Japan has been decked out in all things Ikea, creating a very Swedish, mobile showroom.
Ikea, known for its affordable, flat-pack furniture, is using the train as an advertising gimmic as the exposure it will get from traveling across Japan will be immense.
It looks very hip, with bold, vibrant colours, and crazy patterns adorning the upholstered seats and adding punch to curtains and towels. Even the outside has been painted in theme, featuring fun retro prints like flowers and hearts.
It was done as part of a promotion for the opening of a new showroom at Port Island later this month; the train will remain Ikea-ed until May 6.
For those who need more specification of the monorail service, get a copy in PDF format from [KNT-Liner]
Source [Ikea-Blog], [美し都 神戸から], [Blogs.Yahoo.Jp]
Technorati Tags: IKEA, KNT-Liner, Monorail, Train, Kobe, Japan, Port Island, Sweden, Furniture
Leave a Reply
You must be logged in to post a comment.
